Client
Accell Group
Challenge
Design a scalable app for managing connected e-bikes across multiple brands, models, and user types
Impact
A launched smart mobility app that redefines how people unlock, ride, and secure their e-bike
The new connected e-bike app experience
Accell’s vision for improved cities starts with smarter rides. We helped turn that ambition into a tangible digital product. An app that connects e-bikes to riders in real time, blending on-bike technology with a clear digital interface. Connecting all the essential elements into one smooth journey:
- Bluetooth unlocking for instant, friction-free starts
- Live ride data dashboard showing speed, battery status, range, and more
- Remote security controls to locate, lock, and safeguard bikes from anywhere
- White-label design that adapts instantly to Accell’s diverse bike portfolio
- Future-proof architecture built to evolve with future innovations
Imagine software that adapts to any brand and any city, seamlessly powering rides with IoT technology that stays in the background, letting the journey lead the experience.
The designers at Koos don't shy away from thinking outside the box and presenting something different than we had envisioned. Always in a pleasant and friendly manner and with the message that we remain the final decision-makers.
Redefining how people find, secure and ride their e-bike
As a sparring partner throughout the process, we challenged assumptions, co-created flows, and enriched use cases with foresight. By diving deep into the user journeys, we identified the most valuable interactions and restructured them into intuitive experiences that feel native across contexts. Whether someone is unlocking their bike for the first time or managing ride settings on the go, the app responds with clarity and speed.
Designing a scalable product design system
To ensure flexible growth across brands and markets, we developed a white-label-ready design system with scalable components and reusable logic. The modular UI guarantees rapid rebranding without compromising on experience quality. Clear interaction patterns, flexible layouts, and consistent behaviour across flows enable fast implementation for new marques while reducing design and development overhead.
E-bike app design that anticipates rider needs
Our design connects seamlessly with the physical bike, making digital features feel like an extension of the ride. We used haptic feedback, clear status indicators, and subtle motion to enhance awareness and trust. The app anticipates user needs without overwhelming them, allowing technology to fade into the background while maintaining a responsive, secure, and enjoyable experience. Whether for casual city riders or seasoned commuters, this smart e-bike app lets the ride take center stage.
