Your AI design agency

for human-centered innovation

Many AI initiatives stall because they lack a human-centered design approach, often failing to move beyond the pilot stage. As a leading AI design agency, we close that gap. We are your strategic partner pioneering the use of Service Design and UX Design to turn your AI ambitions into tangible impact.

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We’re experts in human-centered AI design

Most AI initiatives fail to scale because they focus too much on technology. As a specialist AI design agency, Koos brings together data, tech, and the human experience. We build AI-powered products and services that succeed because they are:

  • Desirable: They meet real human needs of your customers and employees.
  • Viable: They create lasting business value through efficiency, adoption, and growth.
  • Feasible: They are built on cutting-edge tech and designed to be practical, responsible, and scalable.
  • Governable: Designed with ethics, transparency, and long-term accountability in mind.

Make smarter data-driven decisions with AI

Turn complexity into clarity with AI-powered insights and roadmaps. We align data, strategy and stakeholders to uncover opportunities and create real business value.

Enhance customer & team experiences

Boost customer satisfaction while freeing up your teams for strategic work. We design AI solutions that improve journeys and streamline operations across touchpoints.

Scale AI for sustainable, long-term impact

Move beyond pilots to enterprise-ready AI. We create scalable solutions and blueprints that turn promising prototypes into long-term business value at scale.

Our strategic AI design services

AI is powerful, but its true impact comes from a human-centered AI approach. Discover how we design human AI that blends empathy and intelligence to realise solutions that people trust and organisations can scale responsibly.

AI design research
AI strategy and governance
AI-first journeys and services
AI product implementation

Impact of design in AI

Combining AI and Design within the world’s largest Online Marketplace

A collaborative innovation lab combining data science and design to develop future-proof, human-centred solutions with AI at its core.

Koos brings a whole bunch of skills around service design, surfacing user needs, and translating the core AI capabilities into opportunities that would solve real user needs.

— Paul van der Boor Sr Director Data Science at Prosus Group

Our approach: Your journey from opportunity to impact

Our human-centered process ensures that from day one, we are on the path to creating successful and market-ready AI applications.

Define your strategic roadmap

We start by aligning on a shared vision. We map your current initiatives, define our primary goals, and determine the scope of our collaboration to create a clear plan for generating value.

Deliverables: A clear plan to start creating value for your business with AI.

Discover opportunities with AI-powered human insight

We go beyond surface-level data and mix in-person research with AI tools to uncover actionable human insights. We analyze processes, user journeys, and data to spot the most valuable opportunities for enhancement. 

Deliverables: A portfolio of prioritised, human-centered AI opportunities.

Design and validate with proofs of concept

We build quick and insightful proofs of concept (PoCs) to validate the most promising opportunities. Through rapid iteration and user feedback, we develop an optimized interaction design and experience.

Deliverables: Validated proofs of concept and the interaction design of your solution.

Implement and scale with confidence

We are your end-to-end partner for turning opportunities into successful applications. We guide development into market-ready products, help you navigate internal complexity, and build a process for continuous improvement.

Deliverables: Market-ready, human-centered AI applications.

Start your AI design journey with us

As a leading human-centered AI design agency, we build AI solutions that create lasting value for your people and your organisations. Contact us today to discuss how our AI design services can benefit your organisation.

FAQ’s about Human-Centered AI Design

We are a true human AI design agency at our core. We combine over 16 years of human-centered design excellence with cutting-edge AI technology. We don’t just deliver strategy—we co-create with your team to ensure every solution is trusted, adopted, and delivers meaningful value. Read more about our human-centered AI approach.

This approach helps you balance innovation with real-world impact. It delivers superior customer experiences, drives ethical decision-making, and increases operational efficiency.  We ensure AI solutions are trustworthy and aligned with both human challenges and the organisation’s objectives, leading to long-term growth.

We embed ethics into every step of our process, from ideation to deployment. This includes identifying data bias, ensuring transparency, and designing solutions that are fair, inclusive, and compliant with regulations.

Koos is a design agency with a skilled team of designers to identify, create, and test AI solutions. For engineering, we work with a mix of tech partners. We operate as one unified team with a single point of contact, ensuring seamless collaboration and make sure your data is handled securely.